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Welcome to Our World of Fashion


Founded in 2011 by the visionary sister duo, Aslı and İrem Boz, our company stands as a pillar of creativity and style in the women's fashion domain. Driven by a deep-seated passion for design and an unparalleled attention to detail, we've created collections that embody the essence of femininity, elegance, and innovation.

Our brand portfolio comprises three distinct labels, each with its own character and target audience:

Boz Sisters : Our premier brand, Boz Sisters, epitomizes luxury and sophistication. It specializes in high-quality fabrics, exquisite embroidery, and impeccable patterns, offering a range from chic party and evening gowns to stunning bridal wear. Each piece celebrates our dedication to craftsmanship and timeless elegance.

Growny : Tailored for the contemporary woman who values style and affordability, Growny presents a collection that's both trendy and accessible. Our designs cater to a diverse clientele, ensuring that every woman can find her unique expression of style with confidence and flair.

Elaya Kids : Focusing on our youngest fashion enthusiasts, Elaya Kids delivers chic and elegant designs for children's wear. Made from high-quality cotton and fabrics, our collection combines comfort with style, guaranteeing that children look and feel their absolute best.

As a family-run enterprise, we invest our hearts and souls into every design, ensuring that each item not only reflects our commitment to quality and sustainability but also celebrates the art of fashion itself. We invite you to explore our collections and become part of our fashion family, where each garment is a celebration of passion, creativity, and the unique spirit of sisterhood.

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